so, there’s this little magazine called Esquire. They decided to run an article on sandwiches, which makes sense, since a good sandwich is in fact the world’s perfect food (after beer and Tillamook Chocolate Peanut Butter ice cream, of course). Lo and behold, the author came to this new little restaurant in Seattle’s Pike Place Market, had a sandwich there called the Rich Boy, and the rest is history. (if you want to read the article the next time you’re in Barnes and Noble, it’s on page 147 of Esquire’s March edition – the one with the Gropenfuhrer on the front)
